Let’s Talk Dirty (Skincare Edition): What’s Really in That Bottle?

Spoiler alert: My journey into natural skincare started with a rash. Not a metaphorical one—an actual, itchy, very unsightly situation caused by a “gentle” face cream that, as it turns out, had the gentleness of sandpaper and a PhD in false promises.

I did what any self-respecting human would do. I flipped the bottle, squinted at the ingredients list, and Googled every word I couldn’t pronounce (so... most of them). The results? Mild panic. And then a full-on skincare cleanse.

So... What’s Lurking in Traditional Beauty Products?

Think of some conventional products as the charming bad boys of skincare: they smell great, look sleek, and leave you with long-term damage. Many are loaded with:

  • Parabens (linked to hormone disruption),

  • Phthalates (hello, reproductive toxicity),

  • Formaldehyde (yes, the same stuff used to preserve frogs in biology class), and

  • That mysterious umbrella term: “fragrance” (which could mean literally anything—and often does).

In short? Not cute.

The Natural Switch: Where Skin and Sanity Meet

Enter my skincare lineup of dreams:
Three Ships
Roma & Lou
Bath Poetry

These Canadian brands are doing things differently—and better.

Three Ships

Clean, science-backed, and seriously effective. Their Dew Drops serum? Basically hydration in liquid joy form.

Roma & Lou

Think: small-batch elegance with heart. Their balms and creams are so lush, I kind of want to frame them. (But I use them, don’t worry.)

Bath Poetry

Artful, poetic, and deeply nourishing. Using their body butter feels like getting a warm hug from someone who composts and drinks herbal tea.

Final Thoughts From My Moisturized Soapbox

Switching to natural skincare isn't about fear—it's about freedom. Freedom from weird chemicals, from mystery rashes, and from the idea that beauty requires compromise.

So the next time you're shopping for skincare, remember:
Flip the bottle. Read the label. And if you can’t pronounce it, maybe don’t smear it on your face.

Your skin deserves ingredients as lovely as you are.

Love clean beauty? So do we.
You can find all these natural brands (and more) at Wren—your cozy corner for beautiful things that love you back.

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No Shade, Just SPF: A Love Letter to Natural Sun Protection

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Not Selfish, Just Glowing: Find the Joy In Making Time For You